At a press seminar today, the business association, FöretagarFörbundet, presented a nationwide survey about Sweden’s most common business-owners: individual business-owners. Per Schlingmann, party secretary for the Moderate party, was deeply engaged in discussions with the people we like to call “our everyday heroes”.
The debate between the public, small business-owners, and the panel, consisting of members from various political parties, was intense. The questions were so important and the answers so interesting that the discussions continued out in the kitchen of the premises of the small business-owner network, United Spaces, in Stockholm. In the background, Hero Kommunikation was pulling the strings. From concept down to the smallest detail: once again we made our customer a hero.








